Artists have a permanent record of their creation that can be directly accessed from the content itself.
In partnership with leading technology companies, startups and creative professionals, Wacom launched the Creative Rights Initiative (CRI) to help artists protect and maximize the value of their creations.
The purpose of the CRI is to give artists around the world permanent, incorruptible proof of authorship. This is achieved by providing each artwork with a unique digital ID that does not require verification by a third-party to prove its authenticity.
The real power of the CRI lies in collective innovation. That’s why we’re always looking for new partners interested in helping us protect the rights of creative artists around the world.
If you’re a creative application owner or are interested in any aspect of the CRI initiative, we’d love to hear from you to discuss potential use cases and collaboration opportunities.
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